The Business Clinic Organisation - For Healthier Profits
Independent and thought-provoking, The Business Clinic delivers the strategy, skills and support you need to develop and grow your business
The Importance of #BusinessDevelopment
By Rebecca Allam
Throughout February we have been highlighting the many reasons business development is crucial to business survival. We have had some great discussions at 'Peerworking' on the subject such as:
How do I get my pricing right?
Should I increase my rates?
Am I getting the correct message across??
All of the above are examples of questions that people find themselves visiting more than once over the life of their business. This is because a business is constantly changing, as is the environment we live in so these are things we must constantly be addressing, and if we stop this is when it can become detrimental.
By Helen Livesey – Director at The Business Clinic
For many, the last year has provided a bumpy road and going into 2021 it doesn’t look like the journey will be coming to an end any time soon. But is there a way that collectively, we can smooth the path and support each other to make the ride a little easier to handle? I’d like to explore that with you today.
Have you taken stock of the future and your business or are you still living in the here and now?
January is that one time of the year we all use to make our vows of "new beginnings". It's something we look forward to, celebrate and for a while there we might have even been convinced it had the power to wipe out Coronavirus and allow us all to get on with our lives for 2021... Not so much luck.
Getting Your Injection of Reflection! By Rebecca Allam
Throughout the month of December, we are asking you lovely people to get reflecting on the times you have had this year. Now it may not have been as straight forward as the many years before it but in some ways, you may have learned even more about yourself and your business this year than in any previous ones, as it truly has been the ultimate test for a lot of us.
Each year we like to get people thinking about the following:
Throughout October, we made it our mission to remind you how important it is to stay on top of your finances.
For the most part, people decide to embark on their business ventures for more reasons than just raking in the money. For a lot of us, it's because we have a passion for that particular skill or activity, for others, it's because they see what they do as a way of helping people and is very rewarding. But ultimately when you start your own business money has a very big part to play, it's the difference between having a successful company or an expensive hobby.
Why Franchising Could Bring You the Future You Want
By Helen Livesey – Professional Adviser at Mr Franchise
In today’s current climate we are all facing the unknown, whether that be in our careers through facing redundancy or having our hours cut back. Within our families and relationships with restrictions placed on who we can and can’t see whilst maintaining the health of ourselves and the people around us. As well as our day to day routines being interrupted by not being able to go to the gym and look after our mental health.
Throughout the month of September, we drew focus on the well-known issue that is time-saving, something we all struggle with in life and in business and continue to do so. We used the hashtag #TimeToManage in an attempt to remind you all how important it is to ensure you are re-visiting your time-saving techniques so you can make time for the important things in life and be kinder to ourselves.
Procrastination - What harm can it really do? Let's find out...
By Rebecca Allam
Throughout August, The Business Clinic have been raising the issue of procrastination. It is often joked about and put across in a harmless and jovial way as we all do it, whether it be putting off tidying up for another day, de-weeding the garden or putting up a picture frame. And for the most part, we feel it doesn't actually affect our lives in the long run. And you would be right to think that of these little things, but it's when it starts to creep into our business lives that's where it can really do us some damage.
By Rebecca Allam – The Business Clinic Organisation CIC
For those of you who have felt the effects of the last 3 months on your mood, morale and motivation. If you have experienced the constant ups and downs that have come hand in hand with Lockdown and this global pandemic, then read on for tips on how you can stabilise your mind and learn to deal with all the things that life throws at you and take back control.
Lateef Badat, famous for his confidence and business coaching skills, kindly agreed to bring us a virtual workshop on how to boost your confidence and resilience in your business and your personal life in the face of our current climate.
Why do people want confidence?
To feel braver
Not to have anxiety holding you back
Confidence means saying yes to more and experiencing more opportunities
As a CIC we are always out and about doing research for our practitioners and you the local business community to see what business hints and tips we can share with you!
We recently went on a great workshop from the one and only Sales Geek that explored how the subject of getting started with video. Here are a few hints and tips we took away from the session to share with you...
• No gear required to start, just your smartphone and if you have a tripod or a stand to keep it steady • No script required – but there are auto prompt apps available such as... • Say what you know • Prepared for your fist video to not be very good. And that is totally fine. • The first one you record should be for your eyes only and be on a subject you know really well and in detail – sports or family/hobbies • Fight your urge to write a script and just tell a story • Title your video something engaging... i.e. “what are everyone’s thoughts on XXX” and use a relevant hashtag • Don’t overthink length of time if it is relevant to keep going • If you are just filming about a tip don’t build suspense or waste time, get right to it • Landscape filming is more professional • Have a call to action at the end • If you want to use editing software there isn’t a specific one that’s best – use what you know and are comfortable with • If you decide you want to carry on plan out your next 5 or so. Plan the topics are you going to release them weekly? Think it through and get a plan of the content together • Reach out to your trusted network to comment/like and share to get the ball rolling • For subtitles us rev.com
Needless to say, we are not the experts. These are just a taster that might give you the confidence to consider video or maybe just some answers to your questions to make you take that next step.
On Tuesday 9th July, a group of business owners sat down to discuss the mysterious art of SEO - all keen and eager to find out how we could master such a cryptic puzzle. Luckily we had Cate McNeal to unveil it all for us and like with most magic tricks, it seems easy when you get to peek behind the stage.